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  • 05/22/2013 11:27 AM | Deleted user

                           SIGNATURE FINANCIAL GROUP PRESENTS 2013 MARKET
                                                    UPDATE and OUTLOOK

    John Cardillo, Vice President, PIMCO investments, will be discussing the economic outlook impacting today’s investors. Complimentary dinner and discussion

    Wednesday, June 5th, 2013- 6:30pm Biagio’s Restaurant 299 Paramus Rd, Paramus, NJ 

                                RSVP: suethompson@mysfg.com or 201-655-7275

                                                  ****BRING A FRIEND****

    Registered Representative, Securities offered through Cambridge Investment Research, Inc., a Broker/Dealer, Member FINRA/SIPC. Investment Advisor Representative. Cambridge Investment Research Advisors, Inc., a Registered Investment Advisor. Cambridge and Signature Financial Group are not affiliated

  • 05/15/2013 2:41 PM | Deleted user

    Need or want something new to wear now? Been busy with everything but your own wardrobe?

    I'm hosting a Worth New York Spring/Summer 2013

     SAMPLE SALE at my home in Alpine, NJ

    40% Off

    Cash or Check Final Sale

    Saturday, 5/18 thru Tuesday, 5/21

     Check it out: http://www.worthnewyork

                                                  Instant gratification

      no shipping

    no line

    no parking challenge

    no online size guessing

    no shopping mall


    I have 10 large boxes of beautiful samples grouped by size

     Sizes 2-16     Petite to XLarge


    Stop by any time during these hours:

    Saturday & Sunday 10am-5pm

    Monday 9am-5pm, Tuesday 9am-12pm

    Evening appointments available

    you love  it

    it fits

    you want it

    you take it

    super easy


    at Julie Cohen's home:

    287 Anderson Ave.

    Alpine, NJ


     Contact: jcohen@worthnewyork.com   201.819.0976 cell

                                            


  • 05/09/2013 12:32 PM | Lisa Pisano (Administrator)

    Last Friday, a conference room of 45 women within the Courtyard by Marriot was a buzz with questions like, “what exactly is a hashtag?”  “why should I care about Twitter” and “what makes a great Facebook post?” 


    Presenters, Lisa Pisano, Social Media Consultant and Creator & Editorial Director of mom a la mode and Pam Kirkbride, Social Media Consultant and President and Founder of Triple Threat Media, LLC were used to these questions, in their work with helping their small business clients find their Social Media North Star.  Their interactive presentation provided helpful tricks and tips to assist attendees in understanding the value of social media, the importance of good content and striking the balance between the personal and the professional in terms of a social media presence.  Below are some highlights:


    In the spirit of social media, Lisa and Pam encouraged live tweeting during their presentation, with members using hashtag #BCPWGSocial to tag their tweets so that attendees could get the hang of being part of a searchable Twitter conversation.


    As a recap of the Facebook part of the presentation, Lisa suggested the following tips regarding what makes great content for Facebook posts:

    • Be relevant.  Add value.  Be entertaining.
    • Posting for the sake of posting can backfire – be aware of content timing and tone.
    • Understand the Edgerank algorithm
      • More than 70% of interactions occur during the first hour of a post which is why it’s critical to have as many LIKES, comments, shares and overall engagement within that “power hour” to ensure the content reaches as many users as possible.
    • Look into incorporating Facebook ads, sponsored stories and promoted posts into your business’ social media program. They are cheap and highly effective marketing methods.
    • Most importantly: a strong fan base is the most critical thing you can have.  The more fans you have, the more likely your content will be seen by more users.

    Luncheon attendees were all a flutter when it came to Pam’s discussion on Twitter. Pam did a great job of demystifying the “hashtag” and providing helpful tips for using Twitter for business:

    • Before you jump in to Twitter, read what is out there that is relevant to you. Find your voice.
    • Decide on a short-ish handle (name) that represents you and your business. (tweets are 140 characters including spaces, including your name)
    • Don’t follow everyone who follows you back.
    • Read the tweets; see what other people are saying. Search and follow relevant hashtags!
    • Reply back, RT if you agree or disagree. Make yourself known!
    • Don’t use more than 2-3 relevant hashtags in a tweet
    • Leave room for people to retweet you (RT), or to add a reply. So, make your tweets 120 characters long
    • Do a mixture of 5-10 tweets per day:
      • Original
      • Retweets (RT)
      • Replies
    • Be wary of spammers (don’t click on links you can’t trust the source!)
    • Use Twitter as a 2-way communication; customer service
    • Tweet photos and videos. 76% of shared tweets had content attached to it (Mashable)
    • Tweets sent between 2-5pm PST 5-8pm EST generated a lot of response.
    • Twitter Parties, Sponsored Tweets and other paid promotions can be cheap and effective ways to secure more followers or promote a marketing message.

     

    LinkedIn was also a hot topic and we touched on many salient points from this Forbes.com story that was published in 2011.  Key takeaways from this portion of the presentation included:

    • Online resumes/portfolios are the wave of the future – which is why it’s so important to have a fully built-out LinkedIn Profile
    • Let your strengths and passion show thru the way you describe yourself and your work in your profile
    • Have a few solid Recommendationsundefinedthese can be used in place of “referrals” for potential clients or employers
    • Boost SEO (Search Engine Optimization) by:
    • Headshot
    • Links to websites, blogs, portfolios
    •  Keywords in Job Position title, Skills and Specialties
    • Read the Updates from your Networks for job leads, networking and industry news

    Pam and Lisa ended their presentation with the following general Social Media Hot Tips:

    • Social media is an extension of your Marketing Program – spokes in the wheel.
    • Be consistent with your name/handle (ex: @momalamode on all platforms)
    • Think about bandwidth and what you can manage.  Are you a sole proprietor?  Are you a large financial services company? You may not immediately need to have several social media platforms.
    • Clothing/Food/Lifestyle: visually-driven: having a Facebook, Pinterest, Instagram presence is important
    • Pick 1 or 2 social media platforms (i.e. Twitter or Pinterest or Facebook) and be really consistent and strong, and then think of branching out.
    • Be aware of helpful tools like HootSuite to pre-schedule or linking social media accounts for auto-uploads BUT
    • Be wary of pre-scheduling tweets/posts: we live in a Sandy/Newtown/Boston Marathon world
    • Be reactive to how your customers want to communicate with you
    • Not necessarily: “build and they will come” – a big part of driving engagement and traffic is you being actively talking to others

    Lisa and Pam are available to provide consulting services to both small businesses and individuals, with their range of professional services that include:

    • Brand Strategy, PR and Marketing
    • Social Media Community Management
    • Influencer Outreach
    • Social Media Advertising
    • Event Planning and Execution
    • Brand Ambassadors
    • Content Creation
    • One-on-One Social Media How-To Sessions

    Please visit their websites for more information: http://momalamode.net and http://triplethreatmediallc.com


    Feeling like you have a newfound handle on social media? Follow and LIKE Lisa and Pam on Facebook and Twitter:


    Mom a la mode on Facebook: http://www.facebook.com/momalamode

    Mom a la mode on Twitter: http://www.twitter.com/momalamode

    TripleThreatMommy on Facebook: https://www.facebook.com/TripleThreatMommy

    TripleThreatMommy on Twitter: https://twitter.com/triplethreatmom

  • 03/05/2013 7:19 PM | Deleted user

    Thanks to Pamela Teagarden, MAPP, for sharing her tools and techniques to help improve our own personal business strengths. Pamela was the guest speaker at March’s First Friday Luncheon and really spoke to the audience as if we were all best friends, and we shared our fears and best practices.

    Pamela’s message brought forward that the thought of rejection sometimes gets in the way of making good business decisions and encouraged us to utilize these tools and strategies to tackle decision making in a simplified and approachable way, brilliant.

    My take way, we should stay focused on leveraging our strengths to achieve our goals, Pamela thank you for that empowering reminder.    

  • 02/11/2013 9:33 AM | Deleted user

    Dealing with Tax Filing and Payment Problems

    Tax season is just around the corner. Few people look forward to it, but those who are concerned they may owe taxes approach this time with particular apprehension. The New Jersey Society of Certified Public Accountants (NJSCPA) advises that there are options for those who need more time to file their returns or who are having trouble paying what they owe.

    Getting an Extension
    If you don’t have the information you need to file by the tax deadline, or will be delayed for some other reason, it’s possible to receive an automatic six-month extension for filing your return. That means that you will have until October to get your documentation to the Internal Revenue Service (IRS). However, the IRS will still want you to pay the taxes you owe by the April 15 deadline, even if you receive the filing extension. In other words, although you are not required to make a payment of the tax you estimate as due, filing the appropriate forms for an extension does not extend the time to pay taxes. If you do not pay the amount due by the regular due date, you will owe interest and may be subject to penalties. Your CPA can help you determine whether an extension is a good step for you and what payment amount you may owe in the meantime.

    Don’t Fail to Pay
    What happens if you just can’t pay the taxes you owe? The IRS may be willing to work with you in this situation, so it’s important to get in touch with them and discuss your options. Your CPA can explain the choices to you and work with you and the IRS to resolve the problem. Be aware that failure to file a return at all will, at a minimum, subject you to penalties, so this is never your best course of action.

    Your Payment Options
    If you just need a little more time to pay, you can ask the IRS for up to 120 extra days through an Online Payment Agreement available at www.irs.gov. You generally don’t have to pay a fee for this arrangement, although you will owe penalties and interest for the late payment. If you need an extended time to catch up, then you may need an installment agreement. Under the agreement, you make monthly minimum payments of $25. Any future refunds for which you qualify will be used to pay off the outstanding debt. There are fees associated with an installment agreement that vary based on your income level and how the fees are paid. You can avoid the fee if you are able to pay your total outstanding taxes within 120 days. You will still be expected to file your tax returns on time and pay all future taxes in full and on time. The IRS generally doesn’t take enforcement collection actions if you are applying for an installment agreement or have one.

    Get a Fresh Start
    The IRS’ expanded Fresh Start initiative is aimed at people who have lost their jobs and are having trouble paying their taxes as a result. The program offers a grace period on penalties for some taxpayers who have been unemployed 30 consecutive days or longer. Self-employed people whose business income fell 25 percent or more in 2011 also may qualify. In addition, the IRS has recently begun offering more flexible terms to its Offer in Compromise program, with new penalty relief, a widened pool of people eligible to use streamlined installment agreements to pay back taxes and changed lien practices. Ask your CPA for more details if you believe you may qualify.

    Your CPA Can Help
    If you are facing challenges in filing your tax return or paying your taxes due, be sure to turn to your local CPA. He or she can offer advice on all your pressing financial questions. If you don’t have a CPA, you can easily locate one online using the NJSCPA’s free, online Find-A-CPA service. Just go to www.findacpa.org, and in a few clicks you can locate a highly qualified professional who can assist you.



    Copyright 2013 The American Institute of Certified Public Accountants.

  • 01/28/2013 7:40 PM | Deleted user

    The other day, Janelle Razzino, an executive recruiter from Westwood, gave a motivating speech about the importance of positive thinking, following your passions, and other things to be successful in business.  She was the featured speaker at BCPWN's monthly breakfast held last Tuesday at Panera Breads. 

    There was positive energy and humor in Janelle's delivery, important attributes for an 8 AM meeting of women business owners and executives. At one point during her talk, she addressed the audience: “If you could accomplish one thing this year, what would it be?” The answers were predictable, as attendees offered their goals: get more cash flow, expand client base, etc. 

    Janelle took it all in before she offered hers:  “My wish is to have a good hair day for the next 365 days,” she shared. Of course, that got a few laughs, but you know, most women would agree. 

    For most of us, having a good hair day makes us look good and feel good. It boosts our confidence, and gives us the push we sometimes need to make that a business call, walk up to a stranger, or give a board room presentation.  

    Having a good hair day can help us when I feel sad, and make us happier when we already feel happy. With a good hair day, anything is possible. 

    Thanks to a good cut and good product, some days, I can look in the mirror and say that my goal was accomplished.  Off I go to face the world happier, confident and energized.     

    Now I know what Janelle meant about what having a good hair day can do.  I think I’ll add it to my list of wishes 2013.  

    And by the way, Janelle, your hair looked great!

       

  • 09/12/2012 9:35 AM | Mary Adams (Administrator)
    When is the last time you can remember a positive customer experience in a retail store? I'm lucky; I just had two and both were with newly launched Bergen County businesses. Maybe I am just a sucker for entrepreneurs because I am one, but I think these are the real deal... go ahead tell them I sent you - this is a networking group after all!

    Fabio & Co. Leather Interiors

    Owners Fabio & Iana greet you at the door of the beautiful leather showroom. They make you feel at home by offering you a cappuccino or water and then personally walk you through the store of fine leather goods. They are straight forward and friendly, two qualities you don't see often enough in business. Visit the showroom on E. Route 4 in Paramus and check them out on FB - http://www.facebook.com/pages/Fabio-and-Co/397707853622557

    Olive Branch & Grape Vine
    This clever boutique of finely chosen domestic and imported olive oils, balsamic vinegars, skin care and gift items recently opened its doors in Westwood. Owners Chuck Adams & Paul Karoyan approach the business from the "foodie" and the "retail" sides, as complimentary as olive oil and balsamic. Once again, Olive Branch & Grape Vine offer a welcoming, friendly atmosphere and carefully chosen, quality products. I think this is a great source for corporate gifts. Here is the OBGV Facebook page http://www.facebook.com/OBAGV

    Try them out and let me know what you think!


  • 08/20/2012 12:14 PM | Mary Adams (Administrator)
    We hope everyone is enjoying a fun, productive & healthy summer. A quick note to remind everyone about some fantastic upcoming events for the Bergen County Professional Women's Network (also found at www.bcpwn.com):

    - 2nd Anniversary Party - This Wednesday, 8/22, 6 - 8 at the Courtyard by Marriott in Montvale. Join us to celebrate 2 years of of tremendous growth and networking for the BCPWN. Enjoy appetizers, cash bar - and a chance to win some amazing door prizes including a Three Month All Access Pass to Equinox, a Two Hour Wardrobe Consultation with An Eye For Detail, A Beauty Master Class from Saks Fifth Avenue, a One Night Stay at the Courtyard by Marriott in Montvale, NJ, A Scarf and Gift Card from Worth New York, Dinner for Two at the Ho-Ho-Kus Inn & Tavern, One Hour Consultation with Healthy Organized Living, and an Iridology Reading with A New View. Some of the best networking of the year happens at this event, so you will not want to miss out. Register today at www.bcpwn.com!

    - First Friday Luncheon, Friday, 9/7, 12pm at Capital Grille. Join us for an exceptional panel who will discuss "Career Moves Made Smart: Expert Advice for Finding New & Better Jobs". Panelists include Leslie Martin, Practice Manager, IT Staffing, Gotham Technology Group and Carla Salerno, Executive Recruiter, Benchmark Search NJ, and the panel will be moderated by Amy Brinkman, Vice President - Client Manager, Bank of America Merrill Lynch. Last month's event sold out, and there are only a few spaces remaining for September, so please register ASAP at www.bcpwn.com to guarantee your seat.

    Lastly, we are at 491 members of our LinkedIn Group and 87 members of the enhanced membership program at the www.bcpwn.com site. It would be great to be at 500 and 100 respectively by the Anniversary Party - so pass on this email and share the group with other professional women in Bergen County so they can join us!

    Thanks again for all the support and see you Wednesday night to celebrate!
  • 08/09/2012 6:50 PM | Deleted user

    Hello Ladies-

    It is my pleasure to announce Transformation Tuesdays with Gina LaMorte, celebrity stylist and modivational speaker on style and following your dreams will be with us on Tuesday, August 21 from 6:30pm to 8:30pm. 

    You can get all the details on what she will be discussing at the link below.  Come prepared with your biggest style and fashion dilemmas and she will be on hand to answer any questions while discussing the topic of dressing for your age, body type and personality.   

    Space is limited so get yoru tickets today! Gift with purchase for all who attend from BCPWN!

    Here is the link. http://saksfashionworkshopaugust.eventbrite.com/

    Light refreshments and fare will be served.

    Hope to see you there! 

  • 06/07/2012 7:32 AM | Deleted user

    What woman can say no to a makeover, a photo shoot and a night of female camaraderie?  

    At last night’s "Polish Your Profile" event at Neiman Marcus, I met some wonderful new friends at my second BCPWN outing. I was welcomed with a handshake and a smile by a group of women professionals who were interesting – and interested -- in learning more about my journey. 

    Over lemonade, I found out I had a lot in common with many of my new friends. Some, like me, are reinventing themselves with second or third careers. Others opened up my world as I learned more about exciting new career paths. Everyone there was happy to share something in a warm and friendly way.

    By the end of the night, many business cards were exchanged. I felt great with my makeover, and took home a new profile photo you’ll probably soon see on Linked In. But more importantly, I met some new BCPWN friends I know I’ll meet again soon. 

    Thanks, BCPWN  – and Neiman Marcus -- for hosting this terrific event! See you at Panera’s.  

                                                                                                            
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