Strengthening Your Online Presence with SCORE Northeast NJ
COVID-19 has accelerated companies' move to digital like nothing else! The reality is that if you are not using digital marketing and continually refining your online presence, you are risking your business survival.
Why a small business owner should attend this workshop:
This session will cover digital marketing drivers, challenges and essential digital areas of focus including Website design, search engine optimization, search engine marketing, social media marketing and effective email marketing.
It will also address the need to understand who your customer is, where they are, and how to reach and engage them with social media.
Lastly it will provide some resources to help you up your social media and email marketing IQ quickly.
This session will also provide a brief introduction of SCORE Northeast New Jersey to the BCPWN Community. SCORE is a national non-profit that provides free, confidential mentoring to small businesses through over 10,000 volunteers. The SCORE Northeast NJ chapter services clients primarily in Bergen and Passaic counties but also works with clients across the US. Learn more at https://northeastnj.score.org/
Presenters:
Pat Saporito, Certified SCORE Mentor
In addition to being a SCORE Mentor, Pat is the CEO of a data analytics consulting firm, Saporito & Associates, LLC
Gulhan BIZEL, Certified SCORE Mentor
In addition to being a SCORE mentor, Gulhan is a visiting professor at St. Peter’s University, Frank J. Guarini School of Business.
How to Access the Zoom Presentation:
***24 hours before the event, you'll receive a reminder email from BCPWN with Zoom log in details. Please check your email inbox and/or spam folder for this message. ***
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Cancellation Notice: No refunds or credits will be issued for this event.