Keri Riccardi, co-owner of the Video Marketing Group is this month's member spotlight. Below, Keri shares her thoughts on networking, offers valuable career advice and gives us a peek at her interests when she's not working!
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Mary E. Adams
Executive Director, BCPWN
Member Spotlight: Keri Riccardi, Co-Owner of the Video Marketing Group
What's your "elevator pitch"? Tell us about your business.
I love helping others express their passion, purpose, and mission. Through video content produced in my studio or on-location, corporations, small businesses, and non-profits have the power to convey their message through meaningful and deliberate video clips for their websites and social media, which engages their viewers/potential clients 24/7.
What's your favorite networking tip?
Leave your business cards in your office because networking is not a card game that involves dealing out your cards. It’s all about getting to know others and cultivating relationships with them.
What is some of the best career advice you've been given?
Seek opportunities to collaborate with non-profit organizations that strive to help, educate, and empower others.
What are the words you work by (or what is your motto when it comes to the way you approach your career)?
It’s all up to me! I am the one who is solely responsible for my decisions, words, actions, thoughts, and beliefs. No one ever is to blame.
What are your hobbies and interests outside of your job?
I love snowboarding, acting, writing, fashion, yoga, running, and promoting others (restaurants, businesses, people, charities, events.)
Where do you find the most inspiration?
I’m always invigorated by someone’s commitment to improving or enriching the lives of those in need. I’m also inspired by those who are open to growth and change.
Click here to visit the Video Marketing Group website and check out Keri's business on Facebook!